Julie Goodman Writing Services

ELECTRONIC AND PRINT
NEWSLETTERS AND BROCHURES

Newsletters and/or brochures, part of most successful marketing strategies, are building blocks that speak for your company and reinforce your brand identity.

Electronic and print newsletters attract attention, whether emailed to your list or posted on your website along with a lively blog. A client newsletter can introduce new products and services, communicate key messages in a president’s letter, present your executives and sales personnel, provide updates on company events and issue calls to action. Employee newsletters can communicate news and policy changes, highlight employee announcements and recognition, and reinforce your company philosophy.

Julie will work closely with you to develop a theme and table of contents for your newsletter; work with your team members and interview your experts to research stories and collect company news; provide drafts for your sources to review, with integrated SEO-enhanced copy if desired; and provide a polished rewrite incorporating any desired changes.

Leave-behind brochures support your company’s credibility. Julie will work with you to develop your vision and mission statements, and will compose key messages, company history and information on products or services, and clear, concise, promotional brochures and inserts that can be updated with ease.

• Client Newsletters and Employee Newsletters
• Brochures and Mailers
• Vision and Mission Statements
• Corporate Communications
• Brand Building

“Julie transforms complex pharmaceutical and medical information into short, readable articles for an audience of employees at all levels. She is sensitive to our company philosophy, easy to work with, and adept at interviewing experts in different fields.”

—Richard Wagner, SCAL Drug Use Management Leader, Kaiser Permanente Pharmacy, Downey, CA

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